Kát Rudu is a visionary. Her passion for beauty and wellness manifested when she was a little girl growing up in Romania. She remembers the first time she saw her Mum tear open a fresh aloe leaf and pat the natural, glistening, botanical gel under her eyes. In that instant, Kát was rapt. She knew she wanted to work with natural products to help women look and feel beautiful. With her mother as her role model, she began creating homemade, natural beauty solutions. She brought these to her girlfriends' sleepovers, where the girls would circle around Kát while she explained the importance of taking care of the skin. That was the inception of her journey—her journey to inspire those around her by teaching the art of self-care. 

An artist of beauty, Kát would experiment with any natural ingredient and product she discovered, ultimately creating the most magical, potent, vibrant elixirs for the skin. She continued this after she immigrated to the United States. Kát was bottling empowerment, one product at a time, for herself and other women, encouraging them to listen to their dreams and honor their visions and aspirations. Thus, the essence of the Kát Rudu brand was born: a natural, botanical skin care line that stands for empowerment, beauty, and endless possibilities.  

Kát developed her line in her vibrant, eclectic, artistic city of Venice, California. Each product is 100 percent cruelty-free, a value that stem from Kát's life-long passion for animals and the environment. The collection, rich in plant peptides, sea algae, vegan hyaluronic acid, flower extracts, vegetable waters made from plant seeds, and tree bark, revolves around the philosophy of layering lightweight products to replenish the skin at  the cellular level. Every product in the Kát Rudu Pure Biotic Collection is a one of a kind recipe that leaves the skin dewy, juicy, bright, and deeply hydrated. 

With her heart on her sleeve and a passion to empower, Kát has made every woman's beauty her life. She believes that the path for a vibrant complexion at any age comes from choosing to be happy while living passionately, feeding the soul, feeding the body, and feeding the skin. #yourbeautyismylife #purebiotic